Single-minded focus to OKRs is the secret to your business surviving any turmoil

10 Aug Single-minded focus to OKRs is the secret to your business surviving any turmoil

Taking yourself out of the day-to-day running of your business for even a short period of time to focus on your future strategic objectives can sometimes seem like a dream and not reality.

At this current time, you’re are busy dealing with your team, customers, suppliers and emails to even think about the important strategic priorities of your business.

But while setting strategic objectives might be difficult, it is invaluable to the future of your business.

In his book ‘Measure What Matters,’ John Doerr explains OKRs. His passion is based on their simplicity and power to help teams identify and accomplish their goals.

OKRs stands for Objectives and Key Results. A simple goal-setting system that provides a structured way for teams and individuals to set and achieve their goals.

OKRs help to create clarity, focus, accountability, alignment and momentum to deliver real results.

OBJECTIVE – This is the WHAT – What are you wanting to achieve?

The objective should be significant, concrete, action-oriented and inspiring.

The objective should be hard; the point is to push yourselves as a team. As Doerr writes: “When properly designed and deployed, they’re a vaccine against fuzzy thinking — and fuzzy execution”

KEY RESULTS – This is the HOW – How you are going to achieve your objective?

Key results should be specific and time-bound, aggressive yet realistic, measurable and verifiable.

They enable you to set measurable milestones to monitor your progress.

Used correctly, OKRs will help you work out the objectives of your business and execute them.

Click here to download the ‘Objectives and Key Results’ report and learn that the true power of OKRs comes from setting the right strategic objective for your business and team, then working together to track and measure its progress.



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